@booklet {linial-msiq2011,
	title = {Market Share Indicates Quality},
	howpublished = {Discussion Papers},
	year = {2011},
	month = {10},
	abstract = {Market share and quality, or customer satisfaction, go hand in hand. Yet the inference that higher{\textquoteright}{\textquoteright}~market share indicates higher quality is seldom made. The skepticism is in part fueled by elitism,{\textquoteright}{\textquoteright}~the association of mass popularity with lower quality, and by cynicism, ascribing market{\textquoteright}{\textquoteright}~leadership to an entrenched position. We find that though such skepticism is often justified, it is{\textquoteright}{\textquoteright}~correct to make a Bayesian inference that the product with the higher market share has the better{\textquoteright}{\textquoteright}~quality under rather tame assumptions.},
	url = {/files/db590R.pdf},
	author = {Linial, Amir Ban and Nati}
}
